What is Swiss Milk Day?

On Saturday, April 16, Switzerland’s federation of milk producers, which has about 23,000 members, will host a day devoted to milk. Known as Tag der Milch (in German) or Journée du Lait (in French), Swiss Milk Day will feature events taking place in major cities like Geneva, Lausanne, Bern, Luzern, Zurich, Winterthur, St. Gallen and Basel. You can take advantage of free milkshakes at these various sites, and in Neuchâtel, there will be a free outdoor concert with Swiss singer-songwriter, Bastian Baker. In addition, over 90 other locations in Switzerland will hold Swiss Milk Day activities.

swiss milk poster

Recognizing that tomorrow is Swiss Milk Day, here’s some data on the dairy industry in Switzerland, from a recent publication of the Swiss Federal Statistics Office: Swiss Agriculture: Pocket Statistics 2015.

In 2013…

  • There were about 587,000 dairy cows in Switzerland.
  • Cow’s milk production totaled over 4 million tons (provisional data).
  • The milk yield decreased by 2 percent, in comparison to the previous year.
  • Over one-third of the milk produced was used to make cheese.
  • 47,000 tons of butter was produced, up from 37,000 tons in 2000.

As an experiment, I took all the dairy products I could find out of my fridge and documented them with a photo this week via Instagram. Honestly, I didn’t make any supplemental purchases just for this photo! Overall, I was surprised by the number of dairy products our family purchases and consumes these days. How does your refrigerator compare?


I’m planning to check out the Swiss Milk Day events in Neuchâtel tomorrow. Maybe I’ll see you there? Have a great weekend, everyone!

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2 replies »

  1. I love the Swiss milk posters! The dairy products in my fridge, though slightly fewer than yours, look very much the same. Enjoy your milk day in Neuchâtel! I’m sure it will be delicious.

    • Hi Elena! Thankfully the weather cooperated, and we had a nice visit to the outdoor milk festival yesterday. My kids enjoyed the Bastian Baker concert, and we all liked the milkshakes too. Hope you’re having a great weekend!

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